When you work in Social Value, it’s easy to talk about collaboration — but it’s something else entirely to see it in action. That’s exactly what I experienced at NWCH’s recent ‘Have-a-go’ event at Preston College, aimed at inspiring the next generation of women in construction.
As an Account Manager at Social Value Portal, staying connected to the realities of our clients’ sectors is essential. Being there on the day gave me a clearer picture of both the challenges and the opportunities facing the construction industry when it comes to inclusion, skills development, and community engagement.
Hands-on, heart-first
The event was buzzing with energy. schools from across the region brought groups of Year 9 girls to experience plastering, woodwork, bricklaying, and even the not-so-glamorous but essential act of trying on boots, helmets, and full PPE.
What stood out most was the joy. So many smiles, questions, and moments of pure curiosity. Watching trained professionals guide the students through each activity — while also hearing from women working across construction careers — created a dynamic and inspiring atmosphere.
What Social Value really looks like
This wasn’t just a fun day out — it was Social Value in practice. Every element of the day, from donated PPE to hands-on mentoring, contributed to tangible outcomes for local young people. If you align it to the Social Value TOM System, this event would map directly to the Measure NT100: Running employment taster days.
But beyond the measures, what really struck me was the level of collaboration. Different organisations came together not out of obligation, but out of shared purpose. That’s when real Social Value happens.
Reflecting on inclusion
It’s no secret that the construction industry is still male dominated. Events like this actively challenge long-standing perceptions and create space for new voices and perspectives.
Hearing professionals share their career stories, and watching students discover paths they might never have considered, was a reminder that inclusion is an experience you have to create beyond policy.
The power of targeted local impact
The most powerful thing about this event? It addressed a real, local need — underrepresentation of women in construction — in a hands-on, targeted way. Social Value means listening to communities, understanding the gaps, and responding in ways that are relevant and meaningful.
I’d absolutely recommend similar events to others in the Social Value space. They remind us why we do what we do, and how much more there is to be done. By identifying specific needs and designing initiatives that respond directly through the power of collaboration, Social Value will be a catalyst in changing lives.
Social Value in construction: More insights
Want to learn more about Social Value in the construction sector?
Watch our interview with Su Pickerill, Head of Social Value at Wates Group, to see how one of the industry’s leading businesses is approaching it.
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